Website Design

Your website should be more than just an online brochure and business card. It should strategically reinforce your brand and support your business. It should attract and engage the audiences you want. It should be responsive on any browser or device. And it should give you powerful information and insights that help you ensure performance over time.

That’s what we deliver.

Websites We Relish

We’ve got a lot to say about making the web work for you.

Beyond the Clicks: How to Get More from Your Website Metrics

When you measure website traffic, you probably measure clicks. Or, maybe, you’re looking at the Pay-Per-Click (PPC) costs of your online advertising. Either way, you’re right to measure these things because they can tell you about traffic to your website. But are these website metrics enough? Read more.

Time for a Website Refresh? 9 Smart Questions to Ask.

Website technology and trends change constantly, and consumer expectations are rising at an even faster pace. So, it’s a common question – how often should we refresh our company’s website? Some in the industry will say anywhere between two to five years.
Read more.

Rethinking Your Website? Five Lessons from a Top Online Retailer

Having spent several years in the e-commerce space, I’ve come to appreciate how online retailers live or die by their ability to convert site visits to sales. And who better to learn from when designing (or redesigning) your website than those whose business depends on it? Read more.

Three-Step Process

Our in-depth WebfluenceSM process takes our clients and their websites through three stages – Discovery, Development and Analytics & Maintenance. Each stage includes specific methodologies, asking and answering tough questions, and ultimately providing the tangible deliverables you need. Whether your goals include increased sales, employee attraction and retention, thought leadership reinforcement or something else entirely, our process includes search engine optimization (SEO), user interfaces (UI) and user experiences (UX) that can help you:

  • Attract the site visitors you want
  • Keep visitors engaged
  • Build connections
  • Convert site visitors into verified contacts
  • Strengthen your brand
  • Drive business success

Whether you’re creating a brand new site, expanding into new business areas or refreshing existing pages, the right approach can make the difference you need.

The Relish WebfluenceSM Process

A structured, clear-eyed approach to websites that perform – for your brand, your customers, your employees and your business.

Methods

Key Deliverables

Discovery

Methods

  • Web Audit
  • Intake Session
  • Information Deep Dive

Key Deliverables

  • Web Questionnaire
  • Site Map
  • Wire Frames
  • Functional Specifications
  • Creative Brief
  • Design Concepts

Development

Methods

  • Create and Source Content
  • Identify SEO
  • Site Development
  • QA
  • User Acceptance Testing
  • Launch
  • Training

Key Deliverables

  • Responsive Website
  • Post to Google
  • Site Handoff

Analytics &
Maintenance

Methods

  • Gather Metrics
  • Develop Insights
  • Review Site Performance/Address Issues
  • Update Software and Security
  • Update Content

Key Deliverables

  • Performance Report (monthly)
  • Analytics Insights and Recommendations (monthly)
  • Regular Updates
  • New Content
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You’re Only as Powerful as Your Searchability.

If Google and other search engines can’t see you, do you even exist? That’s not a philosophical question. It’s a technological one. And the truth is that your brand visibility, perceived credibility and ability to attract site visitors all depend on optimizing your site for search engines. If you’re not at the top of a search result, the searcher is unlikely to click on your site.

That’s why Relish Marketing’s  WebfluenceSM process includes SEO analyses that focus on the searches in which you want to appear.

As search engines constantly evolve the way in which they rank search results, the quality, length, presentation and freshness of your content matter. Equally important, in today’s marketing world you need more than clever copy and creative graphics (although these matter, too). You need data – and the ability to use it to generate powerful, measurable insights. Who is visiting your site? What are they looking for? Where are they going, once they get there? What inspires them to stay longer? What may be causing them to move on? And where do they go next?

Getting powerful information and insights like these may once have been supposition and guesswork. But today, they’re quantifiable, accessible and critical to your business.

Relish Your Website

Your Current Website Is Just Fine. Isn’t It?

Getting a website up and running is easy – if you don’t care about searchability, digital experience, lead generation or performance. That’s where our web consulting services come in.

It starts with us learning about your business needs and opportunities. We conduct an audit of your existing site, in which we identify what’s working well, what’s broken and where you could be getting better results. We’ll show you where you may be paying for online services you don’t need, and where a different approach could deliver better results. We connect the dots between your strategic goals and the web content and capabilities that can help you achieve them. We’ll show you where an integrated marketing approach can support your brand strategy and maximize your ROI. And, we give you a clear plan – with specific action items, deadlines and likely costs.

In a world where anyone can put up a website, make sure that yours is helping you drive business success

Let's Do This

About Us

Relish Marketing’s fusion of strategy and creative makes us the Atlanta marketing agency trusted to define and develop brands, create digital experiences and integrate marketing that achieves results.

Get to Know Us Better

Now you know us. Get a taste of what we can do for you.