McKesson ACO Video

Animated Video Demonstrates Value-based Opportunities for Physicians

Integrated Marketing | Digital Experiences | Video | Medical

The transition to value-based accountable care is challenging for physicians accustomed to thinking in terms of volume. Which is why healthcare consultant McKesson turned to Relish Marketing for help with their ACO marketing. We created a video digital experience that would work as part of an integrated marketing program to show physicians the inevitability of the shift, the benefits of embracing it now, and how experienced, expert guidance can help physicians get faster, better results.