Goren, Marcus, Masino & Marsh

Sophisticated Brand Refresh for Concierge Accounting Firm

Branding | Professional Services

This high-end accounting firm was known among its clientelle for providing a deep level of attention and concierge service – and its leadership wanted to ensure that every point of contact with the firm reflected that commitment to clients. The professional services firm’s leaders turned to Relish Marketing to help them update their corporate branding, including the firm’s graphic identity and messaging. We infused the firm’s support materials with consistent language that reinforces the experience that they deliver to clients every day. Likewise, we created a luxury look-and-feel including architectural-style visuals, a metallic bronze color in the logo, and three M’s suggesting a chevron, all of which come together to reflect the sophistication of the firm’s clientele and services.