Core Dance

Branding CORE's Global Dance Legacy

Integrated Marketing | Branding | Professional Services

Core Dance is a passionate nonprofit organization known for its innovative contemporary dance. They have received international acclaim for their performances in the U.S., Mexico, Guatemala, Sweden, Germany, Croatia, and the Republic of Georgia. Read more here.

The Challenge

A comprehensive brand was needed to showcase CORE's long history of excellence, innovation, and collaboration.

The Solution

Relish developed a brand that highlighted CORE's unique story and international acclaim in contemporary dance.

Celebrating an Updated Image

Once the overall brand story was developed, Relish worked with Core Dance to carry their new look across multiple platforms from print to digital to signage. We worked with the studio on a new photography catalog which we were able to leverage for their 35th Anniversary brochure, their new website and interior signage. And the studio is now easy to spot in downtown Decatur thanks to fresh environmental graphics.