I See What You Did There!
Anyone who has ever noticed the right-facing arrow in the Fedex logo knows that logos containing cleverly hidden meanings can boost perceptions of the business in several ways: Hidden symbols in a logo can explain and/or reinforce the nature of the business. Or they can offer a visual representation of the name. They can add intrigue and prestige. And, the company’s attention to detail and creativity can make us conclude that their business personifies the attributes hidden in the logo.
Maybe more than anything, logos that include hidden meanings make us feel clever for finding them. They’re fun and inspiring.
So, why not wake up the places in your brain that enjoy a good treasure hunt? See if you can find the hidden meanings in this collection of logo designs. And have fun with what they inspire for you:http://digitalsynopsis.com/design/50-clever-hidden-meaning-logo-designs/