Integrated Marketing

Album Cover Review: Album Art Lives On

  Some say that album art is outdated, a thing of the past. While people once waited in line to buy CDs, we can now download music much more easily from the comfort of our own computers. However, I challenge that notion. I argue that album…


Lenbrook Digital Brochure

Project Spotlight: Lenbrook Digital Brochure Content Design

A New Digital Brochure for Lenbrook, Atlanta’s only Nationally Accredited Continuing Care Life Plan Community   Ask Getting older doesn’t mean you stop living! Lenbrook, Atlanta’s only nationally accredited Continuing Care Life Plan Community,…


Owned, Paid and Earned Media

Content Kings: The Difference Between Owned, Paid and Earned Media

Content is king — and there are three types of media content that deserve the royal treatment when it comes to executing an effective digital marketing strategy. Owned Media Your website, social media and email are all channels where you publish…


Nuts for Leo & Viv

  Video is an effective, engaging way to reach new and existing clients. This short animated film follows Leo and Viv as they discover how video can grow their business.  


How to Concept Like a Pro

A marketing concept is defined as a clear idea around which an ad or campaign can be created. However, the word ‘concept’ has lost its meaning. It is much larger than just a design layout, a catchy headline, or a message that doesn’t relate to the…


The Mysteries of the PowerPoint Slide Master and How It’s Used

  Slide Master is a tool used in Microsoft PowerPoint to create slide templates. Slide Master can save slide layouts, including the background, color, fonts, effects, positioning, etc. One benefit to using Slide Master is that you can make…


5 Ads That'll Have You in Stitches

When done right, a good TV commercial has the potential to immortalize a brand. A successful campaign can capture an audience, make them laugh, make them cry, make them remember your name. Here are some snappy ads that we won't be forgetting anytime…


5 Trends to Keep You Hip

Happy New Year from all of us at Relish! While everyone is getting organized and hitting the gym, we think it's a good time to try out some new marketing strategies. Here's what's up and coming in 2017. 1. Augmented Reality People did not expect…


Why You Need Templates in Microsoft Word

Does your organization have a standard style for case studies, media releases and other office documents? How about a Word document that gets updated internally on a regular basis – maybe by multiple people – and needs to look consistent? Almost…